SeekHer
SHIFT
More than a research initiative, SeekHer Shift is the data that drives our movement — offering a cultural pulse on women’s mental health impacted by the systems that seek to limit them. Together, we’re mapping the evolution of healing from a personal act to a collective imperative. Our reports are where data meets story, and where lived experiences become blueprints for cultural change.
Across identities, one truth is undeniable: people want lives shaped by safety, connection, and shared responsibility — and the call to rebuild the systems that make that possible has never been more urgent.
In our fifth annual SeekHer Shift Report, insights from 3,226 respondents informed the debut of the Emotional Equity Index (EEI), a new framework revealing how emotional labor, safety, and access shape our capacity to belong in a divided world. This year’s findings revealed:
Emotional Strain Is Uneven: Most people feel today’s emotional weight, but not equally. Women are among the most affected — with gender‑diverse respondents experiencing even deeper strain — as only 11% of women and just 2% of gender‑diverse individuals report being unaffected, compared to 15% of men.
Repair Remains Unequally Shared: Women continue to shoulder more emotional labor, while men show lower activation of constructive anger expression (38.1% vs. 45%). These gaps reflect how norms still dictate who is expected to repair — and why shared responsibility is overdue.
Suppression Is Still the Default: Emotional suppression remains common across genders. 83% percent of women still hide or minimize their emotions to avoid burdening others, while men face norms discouraging vulnerability and gender‑diverse individuals navigate stigma and safety concerns.
Caregiving Expands the Load: Nearly three‑quarters of women (73.3%) identify as current or former caregivers, supporting multiple generations across their lives. These roles shape emotional bandwidth and highlight the need for systems that support those who hold families and communities together.
Connection Is Growing More Fragile: Nearly half of women (48%) report challenges with social connection as polarization erodes trust and belonging. Gender‑diverse respondents face the highest strain across nearly every domain, underscoring the urgency of rebuilding emotional and social infrastructures.
download the
SeekHer Shift Reports
The SeekHer Shift Reports form a living archive of cultural consciousness, capturing insights from over 7,000 women across four years. Each edition builds upon the last, tracing a narrative arc that reflects the evolving emotional and cultural landscape for women in the U.S.
Shifting Our Culture,
TOGETHER.
Listening to women is simply the first step in cultivating an equitable future for health & well-being. Since launching the SeekHer Shift initiative, we’ve joined forces with over 600 advocates & allies through the #WeHearHer Advocacy Council. As a coalition of individuals, brands, and corporations, we’re ready to put the SeekHer Shift findings into action and truly hear her.
Ready to join the movement? Here’s how.
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Read The Latest Report
We believe that when emotional labor is recognized and shared, people can heal more fully — and communities can thrive. Our new report, Evolving Toward Emotional Equity & Collective Belonging, shows how we move toward that future.
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Join The Council
We’ve built a coalition of over 600 advocates, brands, and organizations committed to advancing emotional equity and shared accountability. Together, we’re turning research insights into meaningful action — one woman, one conversation, one community at a time.
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Your Voice Belongs Here
Healing begins with being heard. Share your story, your truth, or your reflections as you delve into the reports. Whether it’s a whisper or a roar, your lived experience and voice will reshape a cultural landscape where women’s emotional realities are seen, valued, and protected.
